8 Reasons Why Realtors Need to Add Video to Their Marketing Plan

As a real estate professional, staying ahead of the competition is crucial to success. With the rise of online real estate search, video tours have become an increasingly popular way for realtors to showcase their listings and attract more potential buyers. Not only do they provide a comprehensive view of the property, but they also allow homebuyers to get a better sense of the space and its features, even before they step foot inside.

Creating a high-quality video tour is no small feat. It requires a combination of technical skill and creativity, as well as an understanding of what makes a video engaging and effective. That's where a skilled video editor can make a big difference. A talented editor from MP Media can help bring your listings to life and ensure that they are presented in the best possible light.

Here are 8 reasons why video tours should be an integral part of your marketing plan:


#1: They offer a comprehensive view of the property

Video tours allow homebuyers to see all aspects of the space, including the layout, flow, and features, from the comfort of their own home. With a video tour, buyers can get a better understanding of the property before making the decision to view it in person. This can save time for both the buyer and the realtor, as well as eliminate the need for physical showings with uninterested buyers.

#2: They help your listings stand out

In a competitive market, a well-produced video tour can set your listings apart and make them more attractive to potential buyers. A high-quality video tour can showcase the unique features of the property and help it stand out from other listings on the market.


#3: They allow for creative expression

With the help of a skilled video editor, you can bring your unique vision to life and showcase your listings in a way that sets them apart from the rest. Whether you choose to highlight the property's stunning views, its spacious layout, or its luxurious amenities, a video editor can help you create a tour that truly captures the essence of the space.


#4: They can save time

By offering a virtual tour of the property, you can save time by eliminating the need for physical showings with uninterested buyers. This not only saves you time but also helps you focus your efforts on the most promising leads.


#5: They provide a memorable experience

A well-produced video tour can leave a lasting impression on potential buyers, helping to keep your listings top of mind. With the use of eye-catching graphics, special effects, and other elements, a video tour can create an unforgettable experience for potential buyers.


#6: They increase engagement

With the use of eye-catching graphics, special effects, and other elements, video tours can keep viewers engaged and interested in your listings. By making the tour interactive and dynamic, you can keep potential buyers interested and increase the chances of them making an offer.


#7 They are easy to share

With the ability to share video tours easily through various online platforms, you can reach a wider audience and generate more leads. By sharing the video tour on your website, social media, and other platforms, you can reach potential buyers who might not have otherwise known about your listing. This can help you increase your visibility and reach a larger audience, leading to more potential clients and sales.


#8 They provide valuable data

With the use of tracking and analytics, you can measure the success of your video tour and see how it is resonating with potential buyers. This valuable data can help you fine-tune your marketing strategy and create even more effective video tours in the future.


In conclusion, video tours are an increasingly popular and effective way for realtors to showcase their listings. They provide a comprehensive view of the property and help listings stand out. They save time, provide a memorable experience, increase engagement, and are easy to share. By hiring a skilled video editor from MP Media, you can ensure that you make a lasting impact on potential buyers. Don't miss out on this opportunity to take your real estate business to the next level. Consider incorporating video tours into your marketing plan today by Contacting Us for a free quote.

Why Your Brand Needs an Animated Logo

Your logo is the symbol of your company and brand. It's typically the first thing a new customer sees before deciding whether or not to do business with you. With the rise in social media and video advertising, it's becoming more important to turn your static logo into an animated logo. Animating your logo adds personality and tells your brand story in a much more engaging way. Animated logos also capture your viewer's attention much more easily than a static logo.


1. Animated Logos Attract Viewer's Attention

With so much short-form social media content out there, it's becoming more difficult to hold the attention of your viewers and potential customers. It has been shown that businesses that use video marketing drive more website conversions than those that do not. The key however is to create short, impactful animated content that showcases and enhances your brand.

Check out this example that we created for YouTube Fitness and Nutrition expert Danye Phillips. This short logo animation is part of a larger 30-second promotional video highlighting Danye's YouTube channel and the fun, informational content she creates.


2. Animation Increases Brand Awareness

Animated logos are much more memorable than static logos too. It may take a person interacting with a static logo several times to remember it. Meanwhile, animated logos create an immediate impression. In a video that is no more than 10 seconds long, we're able to tell your audience what your brand is all about. We use related imagery, text, icons, and sound to make your logo stand out.

Take this example of a logo animation we created for Realtor Albert Surabian. We animated an icon of a house that morphs into the real-estate company logo. In the background, we included a "Sold" sign, showing potential sellers that Surabian & Sons HomeWorks can sell your home fast!



3. Animation Gives Your Brand Personality

Digital animation allows for much a greater creative opportunity to add personality to an otherwise static image. We can take your logo and animate each part of it to give off a personality that fits your brand. Are you fun and exciting? We can add bounce and spin to your logo. Or are you more serious? In that case,

See this example logo animation that we created for the Discord page "GrilledWaffle". This fun-sounding name was enhanced further by adding playful spinning animations and bright colors. We added an animated fire effect for eye-popping color contrast.


At MP Media, we offer custom Motion Graphics and logo animation services designed to help you attract new viewers and customers to your business. Contact Us today for a Free Quote on your Custom Motion Graphics project!

Why YOU Need A Lyric Video As An Artist in 2021

In the age of digital music, it is essential to consistently release singles to keep your fans entertained. Engagement is more necessary than ever to gain followers on popular social media platforms like YouTube and Instagram. Your fans expect the best content from you; In order to remain relevant you need to appear on their timelines. So, how do you engage fans with fresh content? Consider releasing your own animated lyric video. Lyric video production is a great tool for promoting new music with stunning visuals. Fans love to sing along with their favorite songs. Additionally, a fresh lyric video can be captivating from a visual perspective. Here are a few reason why YOU need a lyric video in 2021.

YouTube Is #1 For Music Discovery

YouTube has become the best place to discover and share new music so it’s essential that your music is available there. Since YouTube is a video platform, it’s important to pair your great new song with an equally great video. Don’t settle for a basic video with only your album cover as a background. A custom produced Lyric Video interprets the message of your lyrics with engaging visuals.

Lyric Videos are Affordable

If you are deciding between producing a music video or a lyric video for your song, production cost is an important factor to consider. Lyric videos are a much cheaper alternative to traditional music videos and you can save as much as 50% of the cost. Although the cost savings are impressive, you won’t have to compromise on beautiful visuals that match the theme and style of your song. Here at MP Media, we create custom lyric videos for you that fit your budget for a s little as $149. Contact Us for a free quote within 24 hours!

Lyric Videos are Faster to Create

If you want to release your new single as quickly as possible, lyric video production is often the fastest option. Most lyric videos can be finished in as little as 1 week, with more complex videos taking about 2 weeks.

Not everyone has the time or skills required to create a professional lyric video. Not everyone is a video designer or has their own production team. Don’t worry! MP Media has been creating high quality professional lyric videos for Artists for over 5 years! With prices starting as low as $149 we can work with any budget. Typography and designs will range from basic lyric videos to advanced animated lyric video. Reach out for a free consultation to get started today!